communication

Putting People First: How Mental Wellbeing Shapes Better Recruitment

In today’s fast-paced world, mental wellbeing has become more than just a personal priority – it’s a professional necessity. Especially in industries like hospitality, where long hours, high pressure, and people-focused work are part of everyday life, mental health is central to sustainable success. At Global Talent 2020, we believe that recruitment isn’t just about […]

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Talking ‘Bout My Generation

“People try to put us down”. Roger Daltrey’s timeless opening line to The Who’s 1965 classic.  The people in question are older generations, sneering and lecturing the young mods of the 60s. Tearing around on their Vespa scooters and blasting out rock music. It’s a tale as old as time, and the distaste shown in

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Nudge – Ask the Question

How do you persuade people to do something? An age-old question that doesn’t really have one correct answer. It’s a conundrum that marketers and copywriters spend their careers trying to solve for the product or service they are selling. A cleverly written piece of copy can translate into millions of global sales, and a carefully

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